Last updated March 18, 2026
Your client says "I'm thinking Italy next spring." Now what? You build them a proposal — a polished, branded page with trip options they can browse on their phone at 11pm and accept before they change their mind.
Proposals are how you turn "I'm interested" into "I'm booked." And the best part? Your client doesn't need to download anything, create an account, or log in. Just click the link and go.
Head to Proposals → New Proposal. A quick setup dialog asks for three things:
Click Create Proposal and you're in the builder.
Behind the scenes, creating a proposal also creates a trip. You'll find it in your Trips list, ready for bookings, invoices, and everything else.
Every proposal starts with one option created automatically. Options are different versions of the trip you're presenting — think of them as "here are your choices."
Common ways to use options:
For each option, you can build out:
Spend the most time on the itinerary. Clients who can picture themselves on day three of the trip are clients who accept the proposal.
When your proposal is ready:
No login required. Works on phones, tablets, and desktops. Your client can forward the link to their spouse and they'll see the same polished page.
The client-facing proposal page includes:
When your client accepts, the proposal status updates and you get notified. No more "did they see it?" wondering.
The Proposals list shows where every proposal stands:
| Status | What It Means |
|---|---|
| Draft | You're still building it — client hasn't seen it yet |
| Sent | Link has been shared, waiting for a response |
| Accepted | Client said yes — time to start booking |
| Declined | Client passed. Follow up to understand why. |
| Expired | The proposal passed its expiry date without a response |
Use the search bar to find proposals by title, client name, or destination. The status filter helps you zero in on what needs attention — like all your "Sent" proposals that haven't been accepted yet.
Planning a trip with multiple travelers who need to book independently? Toggle on Group Booking Mode to turn your proposal into a self-service booking page. See Group Bookings for the full walkthrough.
Got a booking confirmation from a supplier? Use AI Import to paste the email text and let JourneyFuse extract the trip details, pricing, and itinerary information. It's a fast way to build out proposal options when you already have supplier quotes in hand.
Lead with the best option. Put your recommended choice as Option 1. Most clients pick the first option that excites them.
Use real photos, not stock. If the resort sent you property photos, use those. Clients can smell a generic stock photo from a mile away.
Don't overload with options. Two or three options is the sweet spot. Five options creates decision paralysis. If your client wants something different, create a new proposal.
Send it fast. The client who inquired today is most excited today. A proposal that arrives 48 hours later competes with whatever else they've been Googling in the meantime.
Follow up if it sits in "Sent." If a proposal hasn't been accepted within a week, pick up the phone. They might have questions, or they might have forgotten. Either way, a quick call beats waiting.
Write the itinerary like a story. "Day 3: Wake up to the sound of waves, grab espresso at the beachside cafe, and hop a water taxi to Positano" sells the trip. "Day 3: Transfer to Positano" doesn't.
Does creating a proposal also create a trip? Yes. Every proposal is tied to a trip. You'll see it in your Trips list as soon as the proposal is created.
Can I edit a proposal after sending it? Yes. Make your changes in the builder — the client's link always shows the latest version.
Can my client accept on their phone? Absolutely. The proposal page is fully responsive and works on any device.
What if my client wants to discuss options before accepting? That's common and totally fine. The proposal is a conversation starter, not a take-it-or-leave-it. Talk through the options, adjust if needed, and they can accept when they're ready.
Can I reuse a proposal as a template? Use the Itinerary Templates feature to save and reuse itineraries across proposals.
Manage group bookings across multiple clients with shared itineraries, messaging, and a consolidated view.
Create self-service group booking pages where travelers can pick packages, fill forms, and book — all from a single shareable link.
Stay on top of every to-do — from collecting passports to confirming reservations — with priorities, assignments, and deadline tracking.
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